Leading north-east based pub operator The Inn Collection Group has announced plans to expand its Seahouses venue in a move that will create 20 new jobs and open up vital year-round economic opportunities for the coastal town.
The group has purchased a self-catering property and buildings adjacent to its flagship site The Bamburgh Castle Inn which it plans to develop into 18 additional bedrooms for the pub with rooms.
Plans include rooms with multiple configuration options with fully accessible bedrooms and linked rooms to accommodate multi-generational families in response to market demand for social bubble groups looking to holiday together.
Managing director of The Inn Collection Group Sean Donkin said: “I am delighted not only that we have been able to acquire the properties alongside The Bamburgh Castle Inn, but that this investment will generate much-needed jobs and valuable trading opportunities in these difficult times.
“The Bamburgh Castle Inn attracts overnight visitors into the Seahouses area all year round, who bring with them vital spend that goes directly into the local economy.
“Expanding our offering will be a real boost in terms of job creation but also through increased trading for partners including food and drink producers and suppliers, to tourism operators and local retailers - not just in the busy summer months, but critically out of season.”
Mr Donkin added: “In response to Covid and post Brexit we are seeing increased demand for staycations and enquiries from families looking to holiday together in their social bubbles when it is safe for them to travel. Furthermore, they are also looking to enjoy outdoor activities and open air experiences such as walking and cycling.
“Our central location in the heart of the town centre is well-served by public transport links while we are a Welcome Port on the Northumberland Coast Path and on the Coast and Castles Cycle Route, so we’re ideally placed for sustainable, car-free holidays and are working closely with partners including the Northumberland Coast Area of Outstanding Natural Beauty, Visit Northumberland and Cycle Northumberland to promote this.
“By giving people choice and flexibility we are responding to customer demand while providing a viable and sustainable alternative to aparthotels by maintaining a strong food offering using local providers and creating further employment opportunities in our kitchen and front of house teams.”
The investment in The Bamburgh Castle Inn is expected to create up to 20 new full and part time jobs with The Inn Collection Group, who are the current holders of the Publican Awards’ Best Pub Employer (up to 500 employees) title, an award the group has held for two-consecutive years.
Former gold winner of the North East England Tourism Awards Tourism Pub of the Year, The Bamburgh Castle Inn is part of The Inn Collection Group’s portfolio of Eat, Drink, Sleep and Explore brand of pubs-with-rooms which includes sites in the Lake District, County Durham, Yorkshire and Lancashire.